Familiarity Is Not Intuition: What Semiotic Research Reveals About the Persistent Failure of Mobile Iconography
Decades of icon design guidelines have not resolved a fundamental confusion at the heart of mobile interface development: the conflation of learned familiarity with genuine intuitiveness. Academic research in mobile semiotics and visual cognition consistently demonstrates that icon comprehension depends almost entirely on prior platform exposure, leaving first-time and cross-platform users without a reliable symbolic vocabulary. This article examines what the scholarly record demands of an indus